A press statement for immediate release
14 June 2021
MUT to launch a radio station on Youth Day
This year, Mangosuthu University of Technology (MUT) will commemorate the annual Youth Day, 16 June, with the launch of its online radio station, MUT Radio. The station, which will be launched virtually because of the COVID-19 protocols, will give young people a voice to tell their stories in their own terms.
Mbali Mkhize, Senior Director: Marketing and Communications at the University, said the radio station is a more than welcomed addition to their communication platforms. “Our brand-new radio station will be online-based and will operate for 24 hours. Our main goal is to inform our MUT community – the students and staff, and the larger society – of what is happening at the University. The station will go some way in giving the necessary information to the public almost immediately,” said Mkhize.
Mkhize also said that the station would have various programmes and genres that are meant for different purposes. “There will be news, general information, sport, traffic report on a regular basis, particularly in the morning and in the afternoon when there is a lot of people travelling,” said Mkhize. The programming will also reflect the academic setup at the University.
Mkhize added that it was all systems go for the new kid on the block. The radio team in collaboration with the Department Marketing and Communications are finalising the programmes, and all other requirements for the stations to operate successfully. She added that students who have volunteered to be part of the radio station crew have been trained adequately to execute their duties well. “Our presenters, producers and other personnel were taken through the paces by a credible organisation over two weeks. We are more than confident that they will hit the ground running,” said Mkhize.
Mkhize added that the station’s programming reflects the University’s vision and mission, and the Institution’s commitment to the greater society. “The bedrock of our radio station are the principles that guide our University. The station is guided by principles such as the Media Relations Policy, the Website Content Management Policy, MUT values, along with the journalistic principles of OATH (Objectivity, Accountability, Truth and Honesty),” said Mkhize.
The creation of the radio station has been hailed by the highest leadership of the University. Recently, the Chair of the University Council, Morailane Morailane, and the Acting Vice-Chancellor and Principal, Professor Marcus Ramogale.
The station has also been welcomed by the Founder of the University, Prince Mangosuthu Buthelezi, who commended the Institution for amplifying its voice by adding the radio station to the legacy of the Institution.
Submitted by the Marketing & Communications Department